The future of podcasting looks bright as more and more people are turning to podcasts for entertainment, education, and information. The podcast industry is expected to continue to grow, with an estimated revenue of over $1 billion by 2024.
One trend that is expected to continue is the increase in advertising and sponsorship revenue for podcasts. Many companies and brands are recognizing the value of podcast advertising as a way to reach a targeted and engaged audience. This trend is likely to continue as more businesses look to capitalize on the popularity of podcasts.
Another trend that is expected to continue is the growth of podcast networks, where multiple podcasts are grouped together under one umbrella brand. This allows for cross-promotion and a larger audience for all the podcasts within the network.
The proliferation of smart speakers and other voice-activated devices is also expected to drive the growth of podcasting. With these devices, people can easily listen to podcasts hands-free, making it more convenient to consume audio content.
Overall, the future of podcasting looks bright as more people discover and embrace this medium, and as the industry continues to evolve and grow.